Consulting

BUSINESS CONSULTING SERVICES

We’ve built and scaled digital businesses to $80M+ ARR, managed $100M+ paid media portfolios, and architected resilient merchant infrastructures across high-risk digital commerce.

Cody Oelker, founder and CEO, is a growth-driven operator and payments strategist with more than 20 years of experience building high-volume digital businesses, scaling revenue engines, and architecting resilient merchant infrastructures. With a rare blend of award-winning digital marketing leadership and deep payments/merchant operations expertise, Cody specializes in growing multi-brand platforms in regulated, high-risk, and compliance-sensitive environments.

As a founding operator and growth leader, Cody built and scaled multiple consumer platforms to $20M–$30M ARR, managed over $100M in paid media, and led cross-functional teams across product, engineering, design, CX, analytics, and finance. His approach blends data-driven acquisition strategy—SEO, PPC, CRO, lifecycle, experimentation systems—with disciplined operations, GTM architecture, and sustainable CAC→LTV economics.

Cody is recognized for creating durable, risk-aware merchant systems designed for long-term survivability. His experience spans merchant processing strategies, PCI and compliance alignment,  chargeback mitigation, risk modeling and payment strategy. He has managed more than 100 merchant accounts across dozens of high-traffic properties and built payments infrastructures that protect revenue continuity.

Core Strengths:

• Merchant Services & Payment Processing Strategy
• Chargeback, Risk & Dispute Mitigation
• Pre-Dispute Automation (Ethoca, Verifi, RDR, VAMP)
• MID Structuring, Portfolio Separation & MCC Strategy
• PCI Compliance & Brand Rules Alignment
• Risk Modeling
• Fee Optimization, Reporting, Cost Audits
• Merchant Placement Architecture
• Business Development
• Marketing Strategies
• Project Management
• Web Design & Development
• Video Editing & Production
• Paid Advertising (PPC)
• Search Engine Optimization (SEO)
• Social Media Marketing

Signature Wins:

• Built and managed a diversified merchant ecosystem, 100+ MIDs, enabling the company to process $7M+ monthly and sustain long-term growth in regulated, high-risk verticals.
• Scaled an e-commerce startup to $20M+ ARR for 8+ yrs as founding growth operator/leader.
• Rebuilt failing paid acquisition at an e-commerce business, restoring profitable CAC and accelerating revenue trajectory.
• Led brand, GTM, CX, media ops, and funnel scaling for an e-commerce startup business from inception to growth phase.
• 3-time Google Ads All-Stars Competition Winner

Do You Need Help with Your Business?

There are many times where you might need our help as a hybrid role or someone to help guide you and your business in the right direction, online. People have used us for many things over the years, including:

1. Helping the hiring process for an employee / agency

2. Managing / Supporting in-house teams

3. Board of Directors / Financial / Money Raising for online businesses

4. Social Media Consulting (Getting the company involved)

5. Managing SEO relationships

6. General online business strategy

7. Getting your online business setup to sell

8. Paid Search (aka PPC, Pay-Per-Click or AdWords)

9. Merchant services and payment processing

10. Compliance and risk mitigation

If you would like to discuss possibly working together, contact us today by filling out the form below. We will let you know what we can do for you, with relative accuracy, and we can go from there.

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